I've never flown Spirit Airlines, because its East Coast/Caribbean/Latin American route network isn't really relevant to me now that I live in Colorado. But I was intrigued recent news from the carrier that minded me of the Julie Andrews song, "A Spoon Full of Sugar Helps the Medicine Go Sown." The suar is that announcement that Spirit is lowering its fares by up to 40 percent. The medicine is the carrier's new a la cart menu of services.
For instance, with new reservations for travel after June 19, 2007, customers will be given the allowance of one carry-on bag with the option to check additional bags for a fee. By early June, customers will have the ability to "reserve" a baggage check "at a reduced rate" on the airline's website.
It reminds me of the old PeopleExpress, the original low-fare carrier that was eventually absorbed into Continental, which charged a few dollars for each check bag and a bit for a beverage and a meal (when meals on other airlines were free -- or rther, included in the fare).
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